Coca-Cola has seen a dip in their stocks after the five-time Balon D’or winner Cristiano Ronaldo removed two bottles of their products which was placed in front of him during a press conference.
The American drink giant saw a $4 Billion decrease in market value after their product’s snub by the Portuguese captain during a Euro2020 press conference in Budapest.
Cristiano Ronaldo while addressing the media ahead of his national team’s opener against Hungary, was visibly discouraged by the sight of the soda products placed before him as he was an advocate of good healthy living.
He moved the two bottles out of the frame of the camera to the far end of the table holding up a bottle of water proclaiming ‘gua’ which means water in Portuguese suggesting that water was a better option and healthy compared to soda drinks.
Coca-Cola, an official sponsor of the Euro2020 saw its share price dip by 1.6% to $55.2 after the superstar’s move. The market value also dropped by $4 Billion which was from $242 Billion to $238 Billion.
Coca-Cola has officially responded about the incident saying “everyone is entitled to their drink preferences” with different “tastes and needs”.
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Cristiano Ronaldo follows a strict diet pattern of eating six times and taking a nap five times all in a single day and has on several occasions discouraged the intake of soda drinks.